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Saturday, August 29, 2015

L'Oréal Paris True Match Event (August 27, 2015)

    

#FoundMyTrueMatch #ThanksForTheBurger #NoMoreCompromisingWithFoundationsThatDontMatchMySkin

I don't really feel like writing a full blown blog post anymore because the three hashtags above say it all hahaha. 

But well, no, I will still be talking in full about L'Oréal True Match's blogger's event last Thursday! We were invited by L'Oréal to Farmacy Ice Cream and Soda Fountain at BGC to let us find our true match. 


 This is by far one of the most amusing press launches I have ever seen because usually, when there is a new product, I am sent the products at home, or I am handed a bag with the goods already.


But for this event, they handed us empty press kits. Instead of getting everything inside, they made us slowly experience and appreciate the new products in their roster by making us visit various stations set up on the premises.


The first station is the primer station. I am asked about what face primers I use, and I was briefed on L'Oréal's blur cream.


The next part is the most important and exciting part of the whole journey! L'Oréal teamed up with Black Fleet to create a special experiential limousine van featuring L'Oréal's revaped True Match foundation!

The moment I enter the van, things really start to feel so fancy. I mean who wouldn't feel fancy when Blake Lively and Joan Smalls are staring at you while you get your foundation done? More so when the great Verna Marin is is going to do your foundation for you.
And what's the fuss with this new foundation? Well, it's because L'Oréal has made the effort to not only make foundation shades in every color imaginable, but to also mind the undertones. Ever wondered why a foundation seemed as light as your skin, but it felt weird on you? It's because our skintones go beyond just the shade itself. We come with our own undertones. People can come with yellowish, pinkish, and greenish undertones, and this is what complicates the equation. But, L'Oréal has made things easy in the Philippines with its revamped True Match foundation that comes in 15 shades in warm, cool and neutral undertones to make sure everyone finds their True Match!


And today, to make sure that we really find our true match, L'Oréal had their chief makeup artist Verna Marin come and do the matching for us. If you notice my previous photos, and the ones coming after this, you'd notice that my makeup is lighter than my usual event makeup. This is because I didn't want to wear foundation so that it'd be easier to find my shade.


Verna already has some guesses so she already tries out several shades on me. And yes, I know I've never said this before, but when trying out foundation, never swatch on your wrist because your everyone's wrists and hands have whiter and rosier skin than their faces. Ever bought a foundation that looked stellar on the store but horrible on your face? It's most likely because you got a shade too white and rosy for your actual skintone.

The right way is to swatch it on the jawline and see if the color disappears as it's dabbed on the area. Some people even advise foundation buyers to make one long swipe from their jawline to their neck to see if the color disappears both on the face and on the neck just to get the perfect shade. 



She sees that G2's color fades into my skin perfectly, and she is certain that I am in the G family (G as in Golden Ivory family, or in other countries this is coded as W for warm).

But she still thinks G2 is not the final shade though it disappears on my jawline because she says that my legs are so white and so is my neck. She re tries G1 on my face, and indeed, it also disappears on my skin upon blending, and comes in a more agreeable lightness.



For re testing G1, she swiped it on the right side of my face instead of the left. The unique thing about this foundation is that it's got micro-matching technology that perfectly matches one's skin tone and texture at the micro-level, which is why everyone can find their True Match.

The whole van is just such a fancy concept. There were about 20 of us bloggers at the event, so each blogger couldn't take too long. But I'm now imagining how cool it would be if they just let us in this van, closed the doors, and gave us ambush makeovers hahahahahaha.



After finding my true match, I go back inside the store to proceed to the next stations. Station 3 is the concealer station and station 4 is the eyebrow station.


The concealer station is amusing because the shade spectrum is so wide that you need not limit yourselves to just using this as concealer. These would also be great as contour and highlight products!
The expert helps me find my true match in concealer. I have terrible under eye circles which is why I ask for the pinkest shade they have. And why the pinkest? It's because when it comes to makeup, if you want to cancel out a color on the face, use a product with a complementary color over it. Dark under eye circles usually have bluish and greenish undertones which is why orangey and pinkish products work best to cancel them out.
 

This is my eye after the concealer is applied. Hooray, no dark circles here!
 

I now proceed to the last station, the eyebrow station.


This station got me the most excited because I have very thin eyebrows. They had very big revelations on how to improve everyone's brow game, and I was of course very interested.

This is their Brow Artist Genius Kit. This is a total game changer, I swear.

And why? It's because it's not another brow powder set with light and dark colored eyebrow powders. Instead, it's a set that comes with colored wax (on the left) and eyebrow powder (on the right). Eyebrow powder is usually not enough which is why people use wax. But why spend the double hassle of even putting powder over the wax when the wax is already colored? Imagine this as eyebrow pencil turned pan form. Whoever thought of doing this should get a raise.

And the "last" station for the day is to play a game with the L'Oréal hunks! They got two hunks to grace the event with padlocks on their necklaces. Throughout our visits to the stations, we were given keys from a cup. There are so many keys in the cups all mixed up, so if you get to open the padlock of any of the two hunks, you get movie tickets. I used all four keys on the first hunk and got nothing. But to my surprise I was able to open the padlock of the second hunk. And I was told that since they were there, no one has opened his padlock yet! So yaaaay, I get movie tickets! 

And well, L'Oréal also helped us find our true match in burgers and milkshakes. I was actually very hungry when I got there as I had my breakfast very early, so thanks L'Oréal for all the food!

When we were all done with the stations, we were enjoying the foods that Farmacy had. And more or less it's a small world where everyone knows each other, so it was natural everyone got busy catching up on each other's lives.

As for me I got a salted caramel milkshake and a barbeque bacon burger. Had it not been that I was rushing to class after, I would have also gotten some ice cream!

And hooray, here is my completed press kit, with all the items a true match to my skin! I loved the concept of this event so much because all the items I got were exactly in my shade preferences, or in the matching shade.  And, it was also a fun adventure to visit each station and see what it had to offer.

After a veeery looooong time, I finally saw Bea again! Bea is one of my schoolmates in college, and she's already graduated and blossomed into a L'Oréal girl. Yes, I really do think that there is such a thing as  "L'Oréal office girls" hahaha. 







Say goodbye to ill matching makeup because L'Oréal True Match is here!!!


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Thursday, August 27, 2015

Maybelline Clear Smooth All In One Powder Foundation Review

Step up to the challenge, with Maybelline's Clear Smooth All in one Powder Foundation!!!  

I was really happy when they sent me this powder, as I just blogged about Maybelline's White Superfresh powder not so long ago.  

Wednesday, August 26, 2015

#GetGlowingWithJergens Skincare Fair

 It's easy to get glowing with Jergens lotions. But it's even easier to get carried away with all the fun activities they have in store for the participants of this year's upcoming Jergens fair! 

This September 5, Jergens is treating its patrons to typography classes, free juice, skin expert consultations, nutrition classes and so much more! Head on to Gateway Mall's Activity Center to join in on the fun!

Wednesday, August 26, 2015

Nadine Lustre Hair Dare 2015 Shoot BTS


I have witnessed the beauty of a goddess. That is all I can say. 

This is why I was soooo giddy in my first week of internship because one of the things I learned was that Nadine Lustre was the new Cream Silk girl, and that the shoot was going to be within the time of my internship. Perhaps the best invitation I have ever received my whole life is my boss' invitation that I come and experience the shoot. 

So yeah, please bathe in all the nice photos I took hee hee.

Friday, August 21, 2015

Camp Courage 2015 with Liza Soberano

 
As one of the most popular teen stars of today, it's no wonder why so many people look up to Liza Soberano. But even she has her own story to tell. She may be in all the blockbuster movies, all the top-rating TV shows and featured on all the noteworthy magazines of today, but she, too, also feels uncomfortable about herself and growing up at times.

She's just a more popular example, but she's not alone. A study conducted by a firm for Johnson and Johnson found that 75% of 13-17 year old girls want to feel accepted but are afraid of being judged. Afraid of being judged, they feel dyahe (awkward), hiya (shyness), and kaba (uneasyness).  

Knowing this, this is the reason why Johnson and Johnson brings you Camp Courage! Camp Courage is a movement that aims to help young Pinays nationwide to get past their insecurities and fears and become the confident young women they should be. Johnson and Johnson believes that a girl's teen years should be the most fun and happily memorable years of her life, and they want to empower Pinay teens to realize their full potential and make a move. 

Last Wednesday, I was invited to the formal press launch of the movement. This was held at Cayetano High School in Taguig.


Wednesday, August 19, 2015

Etude House Enamelting Shade No. 6 Review


Welcome to another post in my Etude House Enamelting saga! For this episode, I used shade no. 6, or perhaps the most beautiful bloody red in the Etude House nail products portfolio.

This is really where the benefits of gel come to life because the color is so loud and it's so disruptive to life (as in people stare at my nails because the color is so attention grabbing). Unlike my previous posts where I blogged about shade no. 8 (a light lilac color) and shade no. 22. (a salmon pink color), this is the time when the benefits of gel really shine through. One of the main benefits people like about gel is that the polish looks bolder and more vibrant compared to normal polish. Since gel is waaaaay more opaque than typical nail polish, the colors are more solid, which is why you can enjoy loud colors like these more than if you used typical polish.

Monday, August 17, 2015

Fashion Crowd Challenge 2015

The Philippines is one of the most fashion forward countries out there, and it's no doubt that we're brimming with so much talented people who have so much to give. Which is why it's high time we brought our fashion savvy to the global stage. One of the best opportunities for the most talented aspirants out there is to join this year's Fashion Crowd Challenge! 

So, what's it all about? 
The Fashion Crowd Challenge (FCC) is an innovative global fashion design competition initiated to honor the wisdom of the crowd to reflect on the global fashion industry as well as discover and support true designers who value the public’s unique characteristics and preferences. The FCC utilizes its unique self-developed algorithm utilizing collective intelligence technology for the global public to evaluate and select outstanding designers. The FCC sets itself apart from the existing conventional competitions that focus on brands and designer backgrounds. Anyone who is devoted to fashion can participate from around the world. The FCC provides a gateway to the global market for designers.


How does one sign up? 
Designers can participate in the FCC by submitting design images or videos of apparel, underwear, accessories or jewelry for women, men, kids and seniors categories that best reflect their personality on fashioncrowdchallenge.com. Pre-registration starts now and design submission from September 10 to October 7 (GMT). Artwork descriptions can be enclosed in any language.



Public voting will be open from October 8 to 15 (GMT). All results will be announced daily on fashioncrowdchallenge.com.

What are the timelines for this competition?
Here you go, sago :) 

What's in it for me? 
 Fame, glory, magazine features, and lots and lots of money. Bwahahahahahahahahahahahahaha.

Where do I go now? 
 Go to fashioncrowdchallenge.com to sign up and check out what's there :)

Sunday, August 16, 2015

Etude House SM North Edsa Re-Opening

I am shocked, too. I was one of the people who "walked" along Etude House in its SM The Block store for all these years. But well, change happens. They have now moved into an even more beautiful home at SM North Edsa. They're now in the main building's second floor, perhaps in SM's effort to consolidate all the Korean beauty brands in one area of the mall.
 Like their TriNoma store, this new store in SM North Edsa is already a concept store. It's got a wiser use of its space, as well as chandeliers in place and ballerina figurines gracing the shelves. It's a change for the better, if you ask me.

Saturday, August 15, 2015

Run Your World with ATC Evening Primrose

Finally! Vitamins that understand us girls! 

I'm really happy that ATC decided to send its female blogger friends with a gift bag full of healthcare supplements, the star being their latest Evening Primrose supplement.

Evening Primrose is the ultimate ladies' vitamin because it helps relieve the manifestations of PMS, and also helps to alleviate hot flashes brought about by menopause. At the same time, it even makes the skin nice as it helps to curb acne breakouts as well as aid in the reduction of the manifestations of eczema and dermatitis.

This is why with ATC's Evening Primrose, girls can run the world and reach for their dreams because all those womanly problems won't be there to stop them!  

Saturday, August 15, 2015

#GetGlowing with Jergens and Araneta Center

There's nothing more beautiful than skin that's glowing from within, which is why Jergens made sure to take care of us bloggers by sending us samples of their cult favorites. Yes, I say "cult favorites" with confidence because Jergens is one of those brands that has stood the test of time and is still staying strong even after decades of business. 

But this time, they are taking things further from just being one of the most beloved lotion brands out there, to taking the leap in taking care of everyone even when they're not at home. This is why they partnered up with Araneta Center to make Jergens Moisturizers and Liquid Soaps available to the beloved people who go to Smart Araneta Coliseum, Gateway Mall, Farmers Plaza, and Ali Mall from now and the rest of the year.

 

Tuesday, August 11, 2015

BCL Baby Smooth Skin Clear Peeling Gel Review

I wasn't able to blog about this product because I was hounded with a busy schedule non stop since the start of the year. I was super busy with Brandstorm from January to March, and then I dealt with what is by far the busiest semester of my life until May, and I told myself that oh this internship probably won't be taxing since I'm just an intern and I'll blog during my lunch breaks, but given this backlog that obviously didn't happen. 

My biggest regret isn't about not being able to blog about it till so late, but more of not being able to enjoy the main benefits of the product at the times I needed it the most. But well, I know I'd still be facing many busy nights ahead, which is why I am excited to have BCL's Peeling Gel with me.


Sunday, August 09, 2015

Physiogel #FreeInMySkin Year 2


It's that time of the year again to be #FreeInMySkin! I'm honored to have been once again part of Physiogel's promotional activities to urge women to be free from bad skin and to be free in their skin with Physiogel. 

Just like last year, this year's event was also held at the Makati Shangri-la. This time, though, they rented out a larger ballroom for the event.