Two words can often describe today’s Filipina: stylish and career-oriented. While both are not mutually exclusive, they do have a tendency to work against each other at times. Oftentimes, they have to work hard in fixing their schedules in order to meet professional and personal goals and deadlines. A great example would be the hassle of having to go to a salon to get their hair colored when they could be using that time to finish work requirements or do something more fun with family and friends. 
With hair so closely ingrained in one’s identity these days, everything that has to do with it—from its simple day-to-day care to coloring to styling—is now part of every Filipinas’ daily routine. This is how do-it-yourself hair coloring kits have become popular. The problem now is finding the right kind that will give the user salon-style results.
Color your hair with some bubbly
Most mainstream hair color treatments in today’s markets are crème type, which can be quite difficult to use, especially when you’re doing it yourself. This is where Liese Creamy Bubble Hair Color (BHC) comes in. Japan’s no.1 hair color brand is here and it is ready to change how Filipinas color their hair at home. Liese Creamy BHC sets itself apart with its unique formula that leaves long-lasting effects through a hassle-free process. 
With its foam type formula, it offers Filipinas an easier alternative that still results in even and vibrant colored hair. In just three easy steps: (1) Mix the formula in the bottle with the foamer cap, (2) Massage the solution into the hair, and (3) Rinse the solution off after 30 minutes. Plus, Liese Creamy BHC offers six color variants, namely Rose Tea Brown; Raspberry Brown; chestnut Brown; Milk Tea Brown; Milky Beige; and Marshmallow Brown, that Filipinas can choose from.     

Now, Filipinas can skip the long hours at salon and avoid its expensive costs by just grabbing a box of Liese Creamy BHC and allotting half an hour at home for some good old DIY hair coloring.  
Bringing vibrancy to Filipinas’ homes
As Filipinas continue to find ways to express their individuality, Vibelle—Liese Creamy BHC’s official Filipino distributor—will do its part in helping them achieve this noble goal. By bringing over this revolutionary Japanese brand to the Philippines, the personal care products distributor is slowly changing how Filipinas view and practice beauty regimes.

Aside from this press release, feel free to check out my actual event vlog when they had an event last June 7 at Whitespace!