Maybelline Sensational Liquid Matte (11-Made Easy) Review

Maybelline Sensational Liquid Matte is Maybelline's newest release! Marketed as a lippie that's intensely pigmented, lightweight, and softly matte, Maybelline Sensational Liquid Matte comes in the prettiest shades for both lips and cheeks. This is the review for the shade 11-Made Easy.

Product Information:
Product Name
Maybelline Sensational Liquid Matte
Pricing and Availability
Php219 per 7mL tube. Available at Maybelline counters nationwide and at LazadaShopee, and Zalora.
Shade Selection
It comes in 10 shades. This range is predominantly red, coral, and mauve, with no plums or purples. The shades are usually the kinds of shades that would be used by Korean companies for lip tints. 
Scent (If Any)
Has the trademark cocoa scent that a lot of Maybelline lippies have. 
UnpigmentedPigmentedHighly Pigmented
UncomfortableComfortableVery Comfortable
Lasting Power
Short (0-2 hours)Medium (2-5 hours)Long (≥5 hours)

Texture Scale:
X           X           X           X           X
Not Powdery
ThickX           X           X           X           XThin/Runny
StickyX           X           X           X           XNot Sticky
MovesX           X           X           X           XDries and Sets
WateryX           X           X           X           XMousse-like

Overall Feedback: 
For me, this is a hybrid between Korean mousse tint and liquid lipstick. It's lightweight and intensely colored like a tint, but sets into a thin layer on the lips like a liquid lipstick. This can be used as a cheek tint, but one must take caution to blend it properly before it sets. The pigmentation is impeccable, the color payoff is impressive, and the shades were thoughtfully chosen as they are the kinds that can work both on the cheeks and the lips. Relative to traditional liquid lipsticks, this sets into a much thinner layer, doesn't feel hot on the lips, and is more comfortable. Relative to traditional Korean mousse tints, however, this is stickier and less comfortable, especially for people with dry lips like me. One key gamechanger in this is that this works well even when mixed with lip balms and doesn't clump up, so you can use this even on days when your lips feel so dry. In general, this doesn't rub off in clumps like other liquid lipsticks, so that's a big plus for me. This gets off easily when you eat, unlike Maybelline Superstay Matte Ink. However, if you're not going to eat nor drink, you can expect this to last for about 4 hours or so. 

This product will work well for you if your main priority in a lippie is it being lightweight and intensely pigmented. At Php219 for 7mL, this is a generously portioned product as most other similarly priced tints/liquid lipsticks are at Php300 or higher.

Now that that's done, it's time for the photos! 

11-Made Easy

A burnt ochre shade. This may look a bit red in the photo, but in reality it's really more on a deep brown. This is unlike Soft Wine which is a brownish red. This is the kind of shade my mom might use when she's painting a tree. 
Maybelline Sensational Liquid Matte (11-Made Easy) Tube 
Maybelline Sensational Liquid Matte (11-Made Easy) Tube Zoom

Maybelline Sensational Liquid Matte (11-Made Easy) Applicator Zoom

Maybelline Sensational Liquid Matte (11-Made Easy) Swatch
Maybelline Sensational Liquid Matte (11-Made Easy) Lip Swatch

Doll Up Mari: Top Beauty and Female Lifestyle Blogger Manila, Philippines