BLK Cosmetics K-Beauty All Day Intense Matte Lipstick (Beautiful) Review
BLK Cosmetics K-beauty All-Day Intense Matte Lipstick is BLK's bold and matte lipstick formulation, but in the colors we see our favorite K-Drama and K-Pop idols sport. Like the original collection, this K-Beauty version is also enriched with Vitamin E and camellia oil to provide non-drying wear throughout the day. Intense, sophisticated, and absolutely no sheen, this is a matte lipstick lover's dream. This review is for the shade Beautiful.

Product Information: 
Product Name
BLK Cosmetics K-beauty All-Day Intense Matte Lipstick 
Pricing and Availability
Php299 for 3.4g, available at BLK counters, Lazada, and Shopee
Shade Selection
3 shades: a subdued peach. a mauve pink, and a berry red
Scent (If Any)
No notable fragrance. 
UnpigmentedPigmentedHighly Pigmented
UncomfortableComfortableVery Comfortable
Lasting Power
Short (0-2 hours)Medium (2-5 hours)Long (≥5 hours)

Texture Scale: 
PowderyXXXXXNot Powdery
StickyXXXXXNot Sticky
MovesXXXXXDries and Sets

Overall Feedback:
BLK Cosmetics K-beauty All-Day Intense Matte Lipstick is among Anne Curtis' first odes to her K-Beauty obsession. Launched in 2018, this was among the launch of BLK Cosmetics' lip tints and cheek paints. These lipsticks come in really beautiful shades, but I guess the hype around the tints and the cheek paints was just much stronger at the time.

This behaves exactly like the original All-Day Intense Matte Lipsticks, save for the new shades. The texture is the perfect balance of waxy, creamy, and powdery. It's got a matte finish, but it is not too powdery that it can still go on thinly. It's just creamy enough so as not to skid, and waxy enough so as not to be too soft and difficult to use. It's powdery, but also not too powdery, thanks to the balance of waxiness in the formulation.

This goes on thinly so it doesn't move around so much, but it doesn't feather out and start to feel drying on the lips (which I usually notice with some lipsticks), so that's something I like about this. It surprisingly feels nourishing even if it goes on so thinly, so this is among the more comfortable choices for people with dry lips like me. I think it's because of the Vitamin E and Camellia Oil in the lipsticks that are helping out in that aspect. If I want to go for a completely matte finish, I can rely on this to be comfortable enough to use for the day.

The color pigmentation is intense as promised, as it takes barely any effort to get this to 100% opacity. The color payoff is good enough that what you see on the tube is what you get. I was able to clearly distinguish between the shades upon application even if some are similar thanks to the good color payoff. It fades gradually over time and will not transfer to your mugs when you have drinks. But it will also completely fade after a meal, and will also completely fade during a workout or any strenuous activity, so you'd really need to retouch every so often if you really want the color opacity to stay at 100% all day.

At Php299 for 3.4g, it's at par with most drugstore brands that are selling lipsticks between 3.2 to 3.6g in most cases. It's great to have a lipstick collection at this price point in the shades that Korean brands would churn out for much higher prices. I really like how these shades help to brighten up and make a statement in any look. 

A bright mauve pink shade.

BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) Box

BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) Casing

BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) Pack Shot

BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) 
BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) Zoom

BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) Swatch 
BLK Cosmetics K-Beauty All-Day Intense Matte Lipstick (Beautiful) Lip Swatch

This is the GRWM video for the look in this post. Check it out! 

Doll Up Mari: Top Beauty and Female Lifestyle Blogger Manila, Philippines