|L’Oréal’s Beauty For A Better Life Graduates|
has since completed one full year of training of three batches of
beauty at the heart of re-building identities and lives, and created to ignite
long-term social impact, many of those who benefit from L’Oréal’s Beauty
For a Better Life are women in vulnerable social or
economic situations. Since its launch, beneficiaries from the Philippines has
been given an opportunity to go into jobs and even own businesses in the field
Foundation and implemented in 27 different countries across the world, Beauty
For a Better Life is one of the Foundation’s key programs to help women (and in
some cases, men) in vulnerable situations regain a renewed sense of dignity and
allow them better chances for livelihood opportunities.The program was first brought to Brgy. Sto.
Niño in Marikina as one of the
priority areas for unemployment.
program, 22 of which come from the third batch that graduated this April 2018. Each batch of beneficiaries underwent daily classroom sessions in the
Barangay Hall for three months wherein they were taught different hairdressing
skills such as customer service, blowdrying, haircoloring, haircutting, rebonding,
and application of hair treatments – under the tutelage of L’Oréal Philippines
hair professionals. They were also exposed to a one-week internship in
L’Oréal’s partner salons across Metro Manila to expose them to actual
hairdressing jobs and potentially further their career options.
Corporate Communication Manager, Carmel Valencia awarding the
Appreciation and a class photo of all 62 graduates for Barangay Sto. Niño
to Barangay Captain, Rizaldy Josef.
definition of beauty by using it a way to provide skills and livelihood
opportunities to those most in need. A renewed sense of self-confidence,
diginity and motivation are fundamental changes that we see in our graduates
and it is our hope and vision that Beauty For a Better Life empowers these women to gain a better of life
through livelihood opportunities,” shares Carmel Valencia, L’Oréal Philippines
Corporate Communication Manager.
celebrated all the beneficiaries from Brgy.
Sto. Niño including the
latest set of graduates and also give way for the turning over of the program
to a new barangay in Marikina.“It is truly heartwarming to see the hope that the program has brought
about to the lives of the women (and men) of Brgy. Sto. Niño. For the next cycle of Beauty For
a Better Life, we are hoping that we will
also open opportunities to individuals from Brgy. Jesus Dela Peña and continue our advocacy of changing lives through beauty,” concludes Ms. Valencia.