Maaaybe it’s a bit too early for me to be so fixated over wrinkles and sagging, but in time, it will be a problem. The main sign of aging I’m feeling now is dull skin. It’s a good and bad thing to have pale skin––all sorts of makeup look good on me, but the hard part is that when I don’t have makeup on, I look like a zombie. The bulk of my thought process in choosing skincare goes to evaluating whether the product will give me glowing skin, or give me bouncy and hydrated skin.
It was good to have learned about Avène’s new PhysioLift series, as well as the new technologies employed in this range, to prevent aging. Avène philosophy is that you should start skincare as young as possible, in order to “stop time” and keep your skin at its state when you’re young.
Gregory Daures, Pierre Fabre’s International Development Marketing Manager for Anti-Aging, flew to the Philippines to talk to the press and media about this newest range. He was on this sort of Asia tour, and I really appreciate the effort as it was like 1 whole day worth of flying to get to Manila!
He discussed that signs of aging are usually three: dehydration/dullness, sagging, and wrinkles.
As such, Avène PhysioLift has a formulation with three key ingredients: Ascofilline™ 10kDa, Hyaluronic Acid Mono Oligomers, and Pre-Tocopheryl.
Ascofilline™10kDa replenishes collagen in the dermis (up to 80%) to make it youthful. Hyaluronic Acid Mono Oligomers 120kDa work to hydrate the skin, but unlike hyaluronic acid in competitor products, Avène products have reaaally small hyaluronic acid oligomers to have a deeper penetration into skin and easier absorption. Pre-Tocopheryl, meanwhile, protects the skin from oxidative stress.
With Avène PhysioLift, skin can become firm and luminous. But it must also be noted that application method is another key thing. One should apply skincare with an upward massaging motion, and with a combination of circular strokes and pinching strokes. For eyes, as Gregory is showing here, there should be a combination of patting motion and circular massaging motion. The textures of Avène PhysioLift products are emollient, so it will be conducive to do these massaging methods with the products.
For this range, they have four products, one for daytime use and three for nighttime use. There’s the day emulsion, and then there’s night lotion, eye cream, and precision wrinkle filler.
The talk was held at a restaurant so they had the products on the table beside the plates ahihi…
And for those who have issues over their smile lines, then Avène PhysioLift Precision Wrinkle Filler (Php2750) is the answer! This precision pen will work wonders for any specific trouble area you wish to treat. You can use this on the eye area as well (assuming you will not buy the eye cream), although it will really be best to use this on smile lines as there aren’t a lot of other products in the market that can effectively target smile lines. The texture is also the kind that can stay put throughout the night so that the product can do its job to fill the wrinkles.