Maybelline Sensational Liquid Matte

New from Maybelline!

Maybelline is definitely an undisputed leader in the lip category, no question about that. Their Creamy Mattes, Powder Mattes, and Superstay Matte Ink ranges have become part of the makeup pouches of like everyone who owns a lipstick in the Philippines. It's also worth saying that having Liza Soberano as your muse can really bring your brand to the top. 2017-2018 was all about bringing in new ranges of lipsticks with Bold Mattes, Matte Metallics, and Shine Compulsion, and finally bringing in cult-favorite Superstay Matte Ink. This 2019, they're ready to bring in a new category––welcome Sensational Liquid Matte!

Sensational Liquid Matte for me can be best described as a hybrid between mousse/velvet lip tint and liquid lipstick. The ads and all the e-commerce materials tag it as a lip tint. I could see its tint attributes given that the color payoff is extremely good, and the pigmentation is intense. The texture is also really lightweight, and flexible enough to be worn on a full lip, or as a gradation lippie. But since it sets like a liquid lipstick and forms a layer on top of your lips, it's not like Korean watery gel tints that would be the first thing that comes to mind when 'tint' is mentioned. It's also not a mousse/velvet tint by strict definition as traditional Korean velvet tints move on the lips. I know the brand calls it a tint and I respect the brand's decision to do so, but I also understand online sentiments that it's not a tint by strict definition. So to be fair to all, for me it's a hybrid mousse tint-liquid lipstick.  
Maybelline Sensational Liquid Matte

Now the next question is why do I call it a hybrid? Maybelline Sensational Liquid Matte brings the best attributes from tints and liquid lipsticks together. It's tint-like because it's packed with so much pigmentation, is lightweight on the lips, and the color palette is bright and cheery to really define your entire look. It's liquid lipstick-like because it dries and sets into a layer on the lips, but unlike SuperStay Matte Ink, this sets into a very thin layer and has no hot sensation on the lips. The best part for me is that this can be comfortably mixed with all my lip balms and this doesn't become blotchy! 

As I type this, I recall a conversation with their former lips product manager, who cited that Maybelline always considers the lifestyle of the Filipina when releasing products. The typical Filipina commutes to work or school, and encounters extreme traffic, rain, wind, and heat in doing so. If her lippie is too sticky, her lips will have picked up so much dust by the time she gets to her destination, and that'd, of course, be yucky. If her lippie moves around too much, it may have already been erased by all the times her hair slapped onto her lips during her jeepney ride. I admit I'm just as baffled as to the next person, but my best guess is that they decided to release a hybrid tint-liquid lipstick instead of a traditional mousse tint because a traditional mousse tint will need to be reapplied and reapplied in Philippine weather and pollution conditions. 
Maybelline Sensational Liquid Matte

Now that I've clarified that, here are the lovely shades!!!

01-To The Fullest

A chilli red shade. This is less neon and redder than Superstay Matte Ink in Heroine, and is a more intense cousin of Creamy mattes in Craving Coral. 
Maybelline Sensational Liquid Matte To The Fullest

02-Soft Wine

A brownish-red shade. This is similar to Superstay Matte Ink in Voyager, but has a redder (rather than more pinkish) undertone. 
Maybelline Sensational Liquid Matte Soft Wine

03-Flush It Red

A merciless red shade with bluish undertones. This is less bluish compared to Maybelline Creamy Mattes in Rich Ruby, and less deep and less blue compared to Maybelline Superstay Matte Ink in Pioneer. 
Maybelline Sensational Liquid Matte Flush It Red

 04-Easy Berry

A muted fuchsia shade with cool undertones. This is actually a unique shade in the Maybelline universe, as far as Philippine selection is concerned, as pinks in other ranges are usually brownish pink, neon pink, or hot pink. This is somehow deep, but is mellow, and without a visible brown undertone. 
Maybelline Sensational Liquid Matte Easy Berry

05-Keep It Mellow

A cheery coral pink shade. This is also a unique shade in the Maybelline Philippines universe! Most brands usually refrain from bringing in bright coral-based shades, as well as coral nudes, as these are only flattering on really pale consumers. 
Maybelline Sensational Liquid Matte Keep It Mellow

 06-Best Babe

A reddish mauve shade, which is only slightly redder and brighter than the famous Maybelline Creamy Mattes Touch of Spice. This is the bestselling shade. 
Maybelline Sensational Liquid Matte Best Babe

08-Sensationally Me

Also a reddish mauve shade like Best Babe, but this one is peachier. The difference between this and Best Babe is negligible to most people that if Best Babe runs out, you can go for this shade and achieve similar results. 
Maybelline Sensational Liquid Matte Sensationally Me

09-Truly MLBB

A nude peach shade, but the peach is very subdued and this is still mostly a neutral nude. Really close to Maybelline Powder Mattes in Raw Cocoa. It's a lighter cousin of Creamy Mattes Nude Nuance and a deeper version of Creamy Mattes Nude Embrace. 
Maybelline Sensational Liquid Matte Truly MLBB

10-Bday Suit On

A pinkish clay shade. A close dupe of Maybelline Powder Mattes Touch Of Nude, only peachier. This is the pinker cousin of Maybelline Creamy Mattes in Clay Crush. 
Maybelline Sensational Liquid Matte BDay Suit On

11-Made Easy

A burnt ochre shade. This may look a bit red in the photo, but in reality it's really more on a deep brown. This is unlike Soft Wine which is a brownish red. This is the kind of shade my mom might use when she's painting a tree. 
Maybelline Sensational Liquid Matte Made Easy

Overall, the color range leans predominantly on mauves and corals. The coral and peach undertones of a lot of the shades make me so happy!!! For those who are into plum and purple shades, you might not find your shade in this range, though.

Each tube of Maybelline Sensational Liquid Matte is Php219 at Lazada, Shopee, Zalora, and at Maybelline counters nationwide. 

Doll Up Mari: Top Beauty and Female Lifestyle Blogger Manila, Philippines