Aaaaand it will take time to estimate more or less what people like and dislike. Some people do not like having their ears touched, and some do not like people to work on them without gloves or masks. People have their quirks, so aside from the technical education that L’Oréal gave them, real life experiences will help equip them with the unwritten knowledge on dealing with people’s quirks.
Now here’s a better representation of me hahahaha. I wasted no time asking Rose (the lady with non-purple hair) about everything this program is about. Rose stopped school to be able to give way for her younger siblings to go to school, and she’s already suuuper close. She’s 2 years away from a management degree. This is why her motivation for joining this program is to be able to work, whether freelance or in a salon, so that she can eventually fund her own degree. And then she can maybe work in a salon or open one in her community someday.
Jamie and Rose waste no time in applying this Kérastase treatment, as well as another treatment for hair hydration.
The kabuhayan showcase is another integral part of this program because more often than not, a big reason for why the graduates of livelihood courses do not do as the program expected them to is the lack of finances to acquire the resources. I will be real that whether it’s hair or makeup, the costs really do add up. Remember that as a beautician, one will need to have all the things people might ask for. If you’re doing other people’s hair, you can’t just stock up on the hair color you like and shove it in the faces of your customers. You need a good spectrum of hair colors to choose from, and products for whether people want to go curly or straight. And then you’d need the proper appliances, too.
It’s easy to assume that they should all just go to salons to work, but in reality, people have kids to take care of and families to support, so some may not be in the situation to afford to work in salons. The commute may be too expensive, or some are taking care of very young or ill family members that they can’t go out. Being able to work as an entrepreneur is an important factor for a livelihood program graduate to succeed, but without the resources, it’ll be hard.
It is then that the benevolent purposes of L’Oréal come to light. These programs are mainly aimed to empower women. Empowerment is the keyword here. Whether they work at home or in salons, giving them the power to improve their lives in the ways they can is what matters the most.
And goooing back, this is me after the hair spa! My hair feels sooo light, and the split ends aren’t so bad anymore. Kérastase is Kérastase, indeed.